Student Recruitment & Lead Generation: Develop and implement strategies to attract new students, including conducting seminars in local schools and colleges.
Digital Marketing Management: Manage social media profiles (Facebook, Instagram, LinkedIn) to build an audience.
Content Creation: Write, edit, and proofread engaging marketing content for brochures, flyers, and website copy.
Brand Promotion & Visibility: Organize and run promotional events, roadshows and open days.
Competitor Analysis: Monitor competitor activities, such as pricing, course offerings, and promotional strategies.
Relationship Management: Maintain and update customer databases, and nurture leads through email marketing campaigns.
Performance Reporting: Track, analyze and report on the performance of marketing campaigns (e.g.,, reach, lead generation, conversions) using analytics tools.
Collateral Design: Collaborate with graphic designers to create visually appealing marketing materials.
2. Qualifications & Experience:
Education: Any bachelor’s degree.
Experience: Proven experience in marketing roles (1–3 years), specifically in education or service industries.
3. Mandatory:
Own two wheeler.
Valid driving licence.
Self motivation.
Ready to move.
It is essential to become familiar with the entire geographical area of West Midnapore and Jhargram or East Midnapore district.
